Colby Sturdivant
Sumter
Summary
High performing Automotive Sales Manager with solid understanding of dealership operations, including all aspects of sales and finance. Demonstrates a track record of exceeding customer acquisition and revenue growth targets by maximizing sales team potential via aggressive recruiting, coaching and performance strategies. Leverage new and used inventory controls along with technological savvy to exceed internet sales goals. Consistently engage with customers to establish a trusted base of referrals and repeat business.
Overview
10
10
years of professional experience
Work History
Automotive Sales Manager
Freedom Honda
09.2021 - Current
- Recruit, hire, train develop, and supervise the sales team to set, achieve, and exceed sales goals while controlling expenses and managing profit and CSI objectives.
- Order, maintain, and promote new and pre-owned vehicle inventory to achieve desired dealership sales targets and exceed gross profitability projections.
- Leverages technologies to drive new and used car sales.
- Systems/Software: eLeads, CDK, DealerTrack, CUDL, AutoTrader, TrueCar, vAuto, KBB
- Liaise with vehicle sales representatives to evaluate sales objectives, growth opportunities, market trend analysis, consumer needs, and customer complaints.
Automotive Finance Manager
Freedom Honda
12.2020 - 09.2021
- Monitored loan application pipeline daily to track and log the status of loan processing.
- Counseled applicants on technical financial information and financing options available.
- Identified and recommended solutions to customers with credit issues.
- Reviewed applicant credit history to determine feasibility of financing.
Automotive Sales Professional
Freedom Honda
08.2018 - 12.2020
- Led in team revenue totals, producing top sales numbers with personalized “Get Cruising with Colby” sales initiatives and customer relationship building.
- Established strategy to align personal goals with dealership productivity standards
- Negotiated purchase prices and sales, warranty, and optional product promotions.
- Tracked online “warm” internet leads and responded to customer inquiries related to vehicle availability, price, and options in addition to fielding interests from various marketing websites.
- Qualified buyers by evaluating requirements and interests and discussing financing options.
Bartender/Server
Olive Garden
08.2017 - 08.2018
- Crafted and served high-quality cocktails, ensuring customer satisfaction and repeat business.
- Managed inventory effectively, minimizing waste and maintaining optimal stock levels.
- Trained new bartenders in drink preparation techniques and customer service standards.
- Implemented efficient workflow processes, enhancing service speed during peak hours.
Bartender/Trainer
Red Lobster
01.2016 - 08.2018
- Developed and implemented training programs for bartending staff to enhance service quality.
- Mentored new bartenders on drink preparation, customer service, and bar operations.
- Evaluated team performance, providing constructive feedback to improve efficiency and morale.
- Streamlined inventory management processes, reducing waste and optimizing stock levels.
Education
Certificate Program - Leadership Principles
Harvard Business School
09-2022
Bachelor of Arts - Liberal Studies
North Carolina A & T State University
Greensboro, NC12-2021
MBA - Business Administration
North Carolina A&T State University
Greensboro, NC05-2027
Skills
- Staff Development
- Contract Negotiations
- Sales operations
- Customer Relationship Management
- Closing deals
- Call Center Operations
- Strong multitasking
- Highly reliable
- Team player attitude
Accomplishments
- Sales Leader Club 2019-2020
- Honda Council of Sales Leadership 2019
- Golden Car Fox Award 2021-2023 (Carfax)
- Golden CarFox Video Contest Winner 2022
References
- Greg York - Owner/CEO
Vann York Auto Group
Gyork@vannyorkauto.com
336-906-0095 (mobile)
- Rhonda Smith - Director-Public Equity
NC Dept. of State Treasurer
rmsmith1995@yahoo.com
919-673-9266 (mobile)
Education and Training
other,other
Timeline
Automotive Sales Manager
Freedom Honda
09.2021 - Current
Automotive Finance Manager
Freedom Honda
12.2020 - 09.2021
Automotive Sales Professional
Freedom Honda
08.2018 - 12.2020
Bartender/Server
Olive Garden
08.2017 - 08.2018
Bartender/Trainer
Red Lobster
01.2016 - 08.2018
Bachelor of Arts - Liberal Studies
North Carolina A & T State University
Certificate Program - Leadership Principles
Harvard Business School
MBA - Business Administration
North Carolina A&T State University