Kevin Kreamer
Sales And Partnerships
Mt Pleasant
Summary
Strategic sales leader and partnership expert with 20+ years of experience in technology and SaaS, specializing in driving growth through innovative partnership ecosystems. Proven track record of transforming sales strategies, building high-performance teams, and creating scalable revenue generation models in nonprofit and technology sectors.
Overview
22
22
years of professional experience
Work History
Founder / Business Consultant
Lexykon Consulting
11.2022 - Current
- Founded consulting practice dedicated to solving go-to-market challenges in nonprofit technology
- Specialize in fractional sales leadership, partnership strategy, and strategic coaching
- Design and implement growth strategies with focus on revenue impact
VP of Strategic Growth & Partnerships
Virtuous Software
11.2020 - 10.2022
- Architected partnership strategy resulting in 234% increase in referring partners and 540% growth in partner sourced ARR
- Launched Systems Implementer program generating 100+ implementation projects and $800k attributable ARR within the first 12 months
- Established the Revenue Enablement team, driving sustainable sales growth through developing subject matter expertise, comprehensive onboarding, ongoing education and training (internal and external)
- Member of leadership team
VP of Partnerships
Omatic Software
07.2017 - 11.2020
- Developed structured partnership program driving significant revenue growth
- Spearheaded Salesforce ecosystem expansion strategy
- Partnership-sourced business accounted for over 40% of both sales pipeline and net new ARR
Interim VP of Sales
Omatic Software
04.2019 - 01.2020
- Stabilized sales team during mid-year leadership transition
- Focused skill development and implementation of comprehensive sales playbook
- Revitalized team motivation and collaboration
- Achieved highest-performing quarters in company history achieving 112% year-over-year growth
Director of Sales
Omatic Software
02.2013 - 06.2017
- Established and launched direct sales team
- Direct sales grew from 22% to 97% of total revenue while seeing 546% growth in annual direct sales revenue and 220% increase in overall company revenue
Enterprise Account Executive; National Solutions
Blackbaud
08.2007 - 01.2013
- Nurtured and maintained strategic relationships with five nationally federated nonprofit organizations, including YMCA, Make-A-Wish, and Habitat for Humanity
- Responsible for both net new client acquisition as well as expanding usage within existing customer base
- Recognized as National Sales Team Top Performer and achieved Founders Club (2010-2012)
Product Manager; The Raiser's Edge
Blackbaud
03.2004 - 08.2007
- Managed product lifecycle for flagship product line generating $59M annual bookings and $53M recurring maintenance revenue
- Led cross-departmental product commercialization
- Curated and maintained strategic partnership relationships
Account Executive; Fundraising Solutions
Blackbaud
11.2002 - 03.2004
- Accountable for maintaining existing customer relationships with metrics focused on client satisfaction as well as upsell/cross sell quota attainment
- Consistently exceeding annual quota and retention targets
Education
Bachelor of Arts - Psychology
Lycoming College
05.2001 -
Skills
- Partnership Ecosystem Development
- Sales Strategy & Leadership
- Performance Coaching
- CRM & Analytics
- Strategic Consulting
- Revenue Growth Optimization
Timeline
Founder / Business Consultant
Lexykon Consulting
11.2022 - Current
VP of Strategic Growth & Partnerships
Virtuous Software
11.2020 - 10.2022
Interim VP of Sales
Omatic Software
04.2019 - 01.2020
VP of Partnerships
Omatic Software
07.2017 - 11.2020
Director of Sales
Omatic Software
02.2013 - 06.2017
Enterprise Account Executive; National Solutions
Blackbaud
08.2007 - 01.2013
Product Manager; The Raiser's Edge
Blackbaud
03.2004 - 08.2007
Account Executive; Fundraising Solutions
Blackbaud
11.2002 - 03.2004
Bachelor of Arts - Psychology
Lycoming College
05.2001 -
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