Summary
Overview
Work History
Education
Skills
Earlier Career Highlights
Professional Development
Timeline
Generic

LAUREN B. CANTOR

Charleston

Summary

Results-driven Marketing Communications Leader with a focus on strategic planning and cross-functional team leadership. Demonstrated success in enhancing brand visibility and driving growth through effective marketing and PR initiatives. Proficient in managing corporate events and building partnerships that align with business goals.

Overview

2026
2026
years of professional experience

Work History

Community Representative

AU PAIR IN AMERICA (APIA)
Charleston
2024 - Current
  • Supported host families and au pairs, ensuring compliance with U.S. Department of State regulations.
  • Conducted orientations and monthly check-ins to enhance cultural exchange experiences.
  • Organized cultural events to promote cross-cultural connections among participants.
  • Guided families through application and matching processes to facilitate program growth.

Membership Director & HR Director

MONTCLAIR GOLF CLUB
West Orange
2011 - 2013
  • Increased membership by 64 new high-category members and 40 transfer-ups within three months, establishing a Membership Director role.
  • Developed marketing collateral, brochures, and orientation programs to enhance member engagement.
  • Created family-oriented initiatives such as 'Kid Zone' and summer camp promotions.
  • Restructured HR department to ensure compliance with state, federal, and OSHA regulations.

Senior Product Marketing Manager

IDT CORPORATION
Newark
2005 - 2006
  • Directed launch of financial services for Hispanic market, overseeing customer acquisition and promotional campaigns.
  • Developed targeted marketing copy and direct mail to ensure brand consistency.
  • Managed trade shows and merchandising initiatives to enhance product visibility.
  • Conducted customer service training, contributing to successful product launches.

Public Relations Manager

SAMSUNG ELECTRONICS AMERICA, INC.
Ridgefield Park
2000 - 2002
  • Spearheaded U.S. PR strategy for $2B consumer electronics division, aligning divisional messaging with corporate initiatives.
  • Directed PR agencies in media relations, press events, and sponsorship execution.
  • Developed comprehensive PR strategy and website for Samsung’s Four Seasons of Hope philanthropic program.

Education

Bachelor of Arts - Communications

Ithaca College
Ithaca, NY

Skills

  • Marketing communications
  • Strategic planning
  • Event management
  • Public relations
  • Brand development
  • Cross-cultural management
  • Team leadership
  • Vendor relations
  • Client relationship management

Earlier Career Highlights

  • IOMEGA CORPORATION- Senior Marketing Manager, Trade Shows & Corporate Events. Managed $8M global trade show strategy, earning 'Best of Show' awards. Recognized by USA Today for Comdex exhibit success.
  • REED EXHIBITION COMPANIES- Director of Industry Development. Launched Home Automation Conference and increased major event attendance by 30%.
  • THE CHEMISTS CLUB- Various roles in marketing and events management
  • THE LEMPERT COMPANY- Various roles in marketing and events management

Professional Development

Dale Carnegie Course, New York City, NY, Graduate Assistant

Timeline

Community Representative

AU PAIR IN AMERICA (APIA)
2024 - Current

Membership Director & HR Director

MONTCLAIR GOLF CLUB
2011 - 2013

Senior Product Marketing Manager

IDT CORPORATION
2005 - 2006

Public Relations Manager

SAMSUNG ELECTRONICS AMERICA, INC.
2000 - 2002

Bachelor of Arts - Communications

Ithaca College

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LAUREN B. CANTOR