Summary
Overview
Work History
Education
Skills
Websites
INTERNSHIP EXPERIENCE
Timeline
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Samantha Muir

Bluffton

Summary

Dynamic professional with proven success in marketing and PR strategies at Nicklaus Companies. Expertise in leveraging Salesforce to enhance client relations and drive e-commerce growth through Shopify. Recognized for effective communication and leadership in managing diverse teams and executing impactful events.

Overview

4
4
years of professional experience

Work History

Interim Freelance Work

ECAM GROUP
Bluffton
03.2025 - Current
  • Supported day-to-day business operations by managing essential administrative and financial tasks.
  • Maintained and updated accounting spreadsheets to ensure accurate financial tracking.
  • Processed employee expense reports and reimbursements in a timely and organized manner.
  • Streamlined office operations by organizing, digitizing, and archiving company records.

Manager of Club Relations

NICKLAUS COMPANIES
West Palm Beach
01.2023 - 01.2025
  • Oversaw domestic accounts for the Jack Nicklaus Black Label Apparel program. Presented apparel to current and potential accounts, as well as products from various Nicklaus Companies licensees and partners.
  • Attended and assisted in organizing for annual PGA Show and international buy meetings.
  • Assisted in managing relationships with 235 Nicklaus Design golf courses across the country.
  • Aided in introducing Salesforce CRM system into company operations, handling data entry and organizing training sessions.
  • Managed e-commerce operations, acting as an administrator for the Shopify and website maintenance, and fulfilling and shipping orders direct to customers.
  • Created and distributed a quarterly newsletter to the Nicklaus Companies network of over 26,000 subscribers.
  • Wrote press releases for new partnership announcements, and assisted in creating content for social media and mass-email distribution.

Field Sales Representative

ECCO SHOES
Atlanta
01.2021 - 01.2023
  • Oversaw more than 70 accounts in a 6 state territory.
  • Traveled weekly to visit mainly Dillard’s Department store accounts, as well as smaller independent accounts.
  • Maintained and built relationships with managers and associates, and educated them on the features and benefits of ECCO Shoes.
  • Created and presented trainings virtually to over 300 associates and managers. Created cost and time efficient travel loops within a given budget.
  • Hosted selling days in stores to promote and sell our product during our twice annual Dillard’s events.
  • Assisted with Atlanta Shoe Show annually, as well as Dillard’s buy in meetings twice a year.

Education

Bachelor of Arts - Mass Communications, Biology

University of South Carolina
01.2020

Skills

  • Marketing and PR strategies
  • Sales and retail
  • Effective communication
  • Leadership development
  • Event coordination
  • Salesforce proficiency
  • Social media management
  • Microsoft Office suite
  • Canva design skills
  • Shopify platform expertise

INTERNSHIP EXPERIENCE

  • MASTERS TOURNAMENT
  • Main Golf Shop Sales Attendant
  • April 2019
  • Augusta, GA
  • APPLIED MEDICAL
  • Career Advancement Intern
  • May - August 2019
  • Santa Rancho Margarita, CA
  • AMERICAN HEART ASSOCIATION
  • Marketing and Communications Intern
  • Sept. 2019 - April 2020
  • Columbia, SC

Timeline

Interim Freelance Work

ECAM GROUP
03.2025 - Current

Manager of Club Relations

NICKLAUS COMPANIES
01.2023 - 01.2025

Field Sales Representative

ECCO SHOES
01.2021 - 01.2023

Bachelor of Arts - Mass Communications, Biology

University of South Carolina

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Samantha Muir