Shannon Pollard
Huger,SC
Summary
Account Executive/Sales Professional utilizing my 10+ years
expertise in managing various books of business and developing new business in the market. Extensive client service and facing experience in both a retail and B2B setting. Thorough knowledge of CRM systems and performing and analyzing needs assessments to discover opportunities for various products and services.
Overview
16
16
years of professional experience
Work History
Multimedia Account Executive
Bridgetower Media
08.2022 - 10.2024
- Manage $500,000 book of business in the Charleston, SC, and Columbia SC markets under various company brands for print and digital.
- Prospect by contacting new prospects and existing relationships in primarily a B2B capacity. Attend networking events, cold-calling, and local civic events.
- Perform needs assessments with clients to identify goals and needs then provide media solutions.
- Create monthly, quarterly, and annual media plans to clients and prospects.
Market and attend company planned events designed to promote our company as well as our clients’ businesses in the community and state.
Senior Client Associate
Michael Oana Retirement
07.2019 - 07.2022
- Primary duty was to market company products and services to current potential customers by performing needs assessments and offering appropriate products.
- Opened new accounts, review with clients and collect needed info to fund accounts.
- Networked and communicated with clients and prospects to generate more business and gain referrals.
- Conducted sales calls using various internal (CRM) and external methods to obtain new business.
Attended various networking/civic events to gain new referrals.
Branch Manager
SC Federal Credit Union
04.2016 - 12.2017
- Continuously monitored branch performance against key performance indicators, taking corrective actions as needed to ensure objectives were met or exceeded.
- Maintained friendly and professional customer interactions.
- Improved customer satisfaction ratings by enhancing service quality and resolving client issues promptly.
- Oversaw daily operations for streamlined efficiency, ensuring timely execution of tasks and optimal resource allocation.
Banker/Manager
Wells Fargo
02.2009 - 03.2016
- Joined company as Personal Banker in a high volume sales environment. Responsible for meeting daily/monthly and quarterly goals. Primary function is to market products and services to existing customers and develop relationships with new customers.
- Activities to succeed in meeting sales goals include meeting with customers face to face, by phone and by appointment. Utilize existing customer base to build current book and seek referrals for new customers.
- Achieved or exceeded threshold at all levels for all periods on a quarterly and annual basis throughout my employment. Have earned Presidents Level multiple times. Selected to receive further licensing to enhance my sales opportunities and promote other products the bank offers.
- Promoted to Sales Manager still functioning in a sales role but also responsible for coaching branch staff to meet sales goals as a unit. Responsible for the daily functions of the branch to include staffing, compliance, cash management and facility maintenance. Met or exceeded sales goals regularly and increased compliance efficiency from 85% to 92% in the first year.
Education
Bachelor of Science - Marketing And Management
University of South Carolina
Columbia, SCSkills
Lead Prospecting
Product and Service
Sales
Networking Skills
Client Development
Consultative Sales
Techniques
Client Needs
Determination
Account Development
Sales Pipeline
Development
Sales Presentations
Timeline
Multimedia Account Executive
Bridgetower Media
08.2022 - 10.2024
Senior Client Associate
Michael Oana Retirement
07.2019 - 07.2022
Branch Manager
SC Federal Credit Union
04.2016 - 12.2017
Banker/Manager
Wells Fargo
02.2009 - 03.2016
Bachelor of Science - Marketing And Management
University of South Carolina
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