Sonia Luna
Greenville
Summary
Commercial Manager with 20 years of experience in sales, corporate account management, team leadership, and strategic business development. Proven track record in driving business growth, managing key accounts, and developing effective sales strategies. Skilled in identifying growth opportunities, designing action plans, and achieving commercial objectives.
Overview
20
20
years of professional experience
Work History
Customer and Business Development Manager
Impresos Florida
Mexico
07.2022 - Current
- Developed, managed, and integrated new commercial accounts, including major clients such as Disney, Telcel, Pelikan, and Gpo. Gigante Restaurantero, Banco Compartamos, and CMR, generating annual revenues exceeding 85 million pesos.
- Identified business opportunities and successfully closed agreements.
- Planned and executed growth strategies to expand the client base.
- Coordinated teams to achieve sales and customer satisfaction goals.
- Conducted market and competitor analysis to identify growth opportunities.
- Negotiated commercial agreements and contracts with clients.
- Collaborated with various departments to ensure excellent customer service.
- Conducted regular status meetings with internal teams to track progress
- Maintained records of all documents related to each project including specifications, change orders, invoices.
- Participated in cross-functional teams responsible for developing innovative solutions for complex problems.
- Managed multiple projects with competing deadlines simultaneously.
General Manager
Toolix Facility Services
Mexico
01.2019 - 11.2022
- Managed the commercial, operational, and administrative aspects of the organization, overseeing 35 employees.
- Provided cleaning and maintenance services for commercial, industrial, and residential properties, including over 30 retail stores in major cities.
- Prospected new clients, developed commercial proposals, negotiated, and closed contracts.
- Coordinated recruitment, selection, and team planning.
- Standardized processes, indicators, and operational reports to ensure efficiency.
- Quoted and selected service and supply providers.
- Supervised and led a team, improving operational efficiency and profitability.
- Managed financial and budgetary responsibilities as General Manager.
Account Manager
Impresos Florida
Mexico
07.2008 - 10.2018
- Responded promptly to customer inquiries via phone calls and emails.
- Provided administrative support to the Marketing Manager on a daily basis.
- Compiled reports on marketing performance metrics to track progress against objectives.
- Created presentations for internal meetings or external clients using PowerPoint, Prezi.
- Greeted customers and provided assistance with product selection.
- Provided customer service by answering questions, resolving problems, and responding to complaints in a timely manner.
- Collaborated with other departments such as marketing, merchandising, operations, to ensure smooth functioning of overall store operations.
- Identified new opportunities for growth within existing accounts, as well as potential new customers.
- Developed graphic designs for logos, brochures, advertisements, and other marketing materials.
- Implemented brand guidelines across all visual elements of campaigns and projects.
- Worked closely with clients throughout the entire design process ensuring their satisfaction with end results.
Education
Certification in Home Staging
Home Staging Mexico Association
México City, México01-2021
Interior Space Architecture
Universidad Iberoamericana
México City, México01-2018
Industrial Design Workshop
CENTRO
México City, México01-2018
Graphic Design
Universidad Iberoamericana
Mexico, ME01-2009
Skills
- Relationship Development
- Salesforce Management
- Lead Generation
- Sales Presentations
- Customer Service
- Attention to Detail
- Full-cycle sales process
- Team building
- Competitive Analysis
Languages
English
Professional
Spanish
Native/ Bilingual
Timeline
Customer and Business Development Manager
Impresos Florida
07.2022 - Current
General Manager
Toolix Facility Services
01.2019 - 11.2022
Account Manager
Impresos Florida
07.2008 - 10.2018
Certification in Home Staging
Home Staging Mexico Association
Interior Space Architecture
Universidad Iberoamericana
Industrial Design Workshop
CENTRO
Graphic Design
Universidad Iberoamericana
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